How agencies run creative through ApprovalLayer
Version-locked sign-offs
Each request names the exact version — "Q3 hero video, v3 final." The approval binds to that version, so "we approved a different cut" stops being arguable.
One tap per stakeholder
Need the CMO and the brand manager? Send one request with a chain — each taps their own link, and the record shows who signed in what order.
Changes with receipts
"Request changes" captures the client's note, dated. Revision rounds become countable — useful when round four arrives and the contract said two.
The moment this pays for itself
The campaign ran. The invoice went out. The client's finance team asks who approved the spend. You export the client's record: creative v3 approved by k.halloway on Jun 12 at 4:02 pm, media budget increase approved by d.reyes on Jun 10. The argument doesn't escalate, because there's nothing left to argue about. See the full sign-off process →
Send your next creative round through ApprovalLayer.
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